Prof. Vicky Gunn delivered an update on the work of the creative disciplines collaborative cluster at the Data Matters Conference. The conference took place on 16 January 2019 and was jointly run by the M5 Group (QAA, Jisc and HESA). Delegates considered how institutions can make the most of data and metrics to improve the students' education. It also provided an opportunity to discuss whether the sector’s investment in data and metrics is making a difference. Vicky’s presentation considered how creative disciplines can engage with data including what evidence is meaningful to promote the curriculum and the skills that students develop on their way to graduating.